I Suppose It Would Make Sense....

To introduce myself.

Neo inspired a good point. None of you know exactly who we are. But I promise that after a few posts, you will get a really good idea. So as a brief introduction, my name is Danielle & IV is greatness (just throwing that out there). And along with the other new additions to the IV family, I plan on bringing a little more love & hugs to this blog... as well as doses of the extra dope. I'm excited to be a part of such creative genius. Look out for great music, fashion, art and all around awesomeness for the inner fly, nerd and/or artistic being... in you. <3

And by the way... I'm the cream filling of the Oreo in the picture. Watch our moves... #TeamIV

iV x Neo = Win

What's up everyone?

I figured I should take a little time out to introduce myself, since anyone that may be reading this blog, or who follows all the latest with iV, may not know exactly who I am. My name is Neo, and I was asked here by JP and Big O to help breathe some life and freshness back into this blog.

The doctor is IN ...

Okay, that was probably a little corny, and you'll probably get a lot of that with me around. You should also expect to see a lot of dope Asian stuff, dope artwork, dope people all with the Neo twist. I actually feel extremely flattered to be able to write alongside such a talented bunch of people. It's a bit of "positive" pressure for me to keep this thing up, but I am looking forward to cranking out some dope articles for you all.

In the meantime ... if you aren't following me on Twitter, please do so @theneolution, just a shameless self-plug.

1UP Sale x "Champions"

In celebration of the release of producer B. Corder's single "Champions" we here at IV are giving you the people our 1UP Sale! Everything in the online store is 50% off for one day only. Get your fresh on while you still can! 

B. Corder - Champions

Five Reasons Moleskine Notebooks > Cell Phones

William E. Ketchum III - also known as a member of the Identical Variant team, and manager of BLAT! Pack artists sponsored by iV - wrote a blog on his web site about the pros of using a Moleskine notebook instead of a phone's notepad or ToDo applications. An excerpt below:

4.) Notebooks are fly.

Remember when a smartphone was a fashion statement? A Blackberry was a sign of a no-nonsense businessman on the go, while the iPhone was emblematic of the young, trendy guy or gal in the city. Those days are gone. Now, smartphones are so ubiquitous and easy to find that unless you own a customized device or an over-priced designer phone, you’re no different from everybody else. But my Moleskine is as much of an accessory as my watch or my necklace. It’s a conversation starter every time I unsheath the soft leather notebook from my back pocket, and when you feel fly, you work fly. I find myself taking it out to appear productive as much as I do to be productive, and those two things perpetuate each other.

For the rest of the entry, CLICK HERE.

[via SpeechIsMyHammer.com]

Hir-O "The Voyage Home" (Instrumental Album)

Hir-O isn't an Identical Variant-sponsored producer, but many members of his crew the BLAT! Pack are. Check out this new instrumental album, The Voyage Home - just like iV Clothing, it has a path of its own while still incorporating the things you'll love from other walks of life. A summary and a download link below.

In 2010, Detroit producer Hir-O resumed his undefeated record in Michigan's merciless beat battle circuit, landed placements with the likes of Othello (of Lightheaded) and Red Bull EmSee Battle National EmSee FowL, and released the critically-acclaimed "Computer Blue" with Doss The Artist. To end the year, Hir-O drops "The Voyage Home," an instrumental album that continues to showcase his seamless combination of electronic sounds with the soul and jazz that Detroit is respected for.

To download, CLICK HERE or CLICK HERE. And to hear more of Hir-O's music, CLICK HERE for MichiganHipHop.com's posts with his name. Personal recommendations include "You Make The Music" by Othello, "The Back Beat" by Greenlee, and "Going Going Gone" and "Lois Lane" from Computer Blue.

iV Appreciation Day

October 27, 2010 is officially iV Appreciation Day! Here at iV we like to spread the love! We are offering you 20% off of all iV apparel by using this discount code: DOPExFLY! Everyone loves discounts on quality merchandise right?!?

We appreciate all of your love and support of the movement and we want to offer you a token of our appreciation. Go to the site check out the merchandise and get fly on a budget but its only for today!

Hurry up take advantage of all the action
http://shop.identicalvariant.com/

~KaNisha

Renovations

Your favorite clothing line, us, will be taking a nice little break for "renovations" and will relaunch in the Spring of 2010. Yes, even with the world allegedly ending, iV will be there providing the flyness for your "last days."

Things you can expect to see:

• New designs and color schemes
• EVENTS.. and plenty of them
• Videos
• New Packaging
• Another mixtape
• Updates for the music artist that we sponsor
• ...and an overall increase on flyness

so what can you do? Well, the remainder of our apparel will be available for purchase on the Online Store until we sell out.. Past that, all you can do is wait patiently.. and check in by the site from time to time. There will be updates posted for your viewing pleasure.

-JP a.k.a The Management