Tuesday, February 10, 2009

Wale x Identical Variant



When Interscope Records emcee Wale came to Tennesee to perform in concert, Identical Variant's rep in the state, Terrance Robinson, was wearing the "Jockin My Fresh" tee. Wale was so impressed with the shirt that Terrance gave him both that shirt and the "I Come In Piece" tee. Apparently, Wale was feeling the other tee as well - he wore it on stage that night! Pictures below.







Identical Variant would like to thank Wale, and all of our other buyers and fans, for supporting us. We've got even more material in the works, so trust, this is only the beginning! 

For more on Wale, visit his web site HERE. To purchase your own "I Come In Piece" and "Jockin My Fresh" tees, visit the I.V. web store HERE

Wednesday, January 21, 2009

Monday, January 5, 2009

Studio 4C x Nike Japan - REALCITY (NikeiD)


This ain't necessarily I.V. related by it's definitely something we're about - good art and excellent fashion. Found this on Hypbeast and I thought I'd share this with the cool kids...

Teaming up with director Koji Morimoto and Studio 4°C, Nike Japan produces another animated short following up on their collaborative success with The Chamber of Fear series in 2005. This time around, the stunning commercial was made to endorse Nike iD’s newest customization feature, the addition of their classic Blazer model. Along with a stunning visual kaleidoscope, REALCITY offers a fully interactive new website for ultimate shoe customization. Be sure to check out the video in high resolution format!

Courtesy of Hypebeast

- Smack!

EDIT: Hey, might as well hit y'all up with the hilarious Mike Epps x DJ AM x Kobe commercial they got out for the NikeiD campaign as well.

Wednesday, December 31, 2008

Drop Bombs Preview

What's good, people? Smack reporting here. You might recognize me from such attire as the "Chibi Ninja Girl" tanktops and the lettering on the "I Come in Piece" shirts, and also as the main star of Who's Your Caddy 2: Electric Caddy Boogaloo (coming soon to a Hollywood Video near you).

Thanks to you all, I.V. has started off an incredible run for 2008. From the clothes to release parties, y'all helped us shine. So with that said, there definitely be any slacking once 2009 hits. So here's a sneak peek at the start of the Spring collection, starting off with the new girl tanktop, "Drop Bombs," another collabo between me and Randall (he had font duty this time lol).



Also keep a look out for that freshly baked I.V. mixtape still in the works just for y'all. You'll learn more about that on another occasion though.

- Smack!

Tuesday, December 30, 2008

Identical Variant Year-End Photo Shoot



Identical Variant is done for 2008, but with all of your help, we had a hell of a summer run. We've released several new shirts, including our first run of hoodies; we launched a new web site; with the Jockin' My Fresh tee with LivLux magazine, we netted our first collaborative piece; we gained new members of the team with the latest IV Angel Sunshine Marie (pictured above), and new Marketing Assistant William E. Ketchum III (who's writing this blog); and our product is circulating all over the nation. We're excited about the new year.

Company Co-Owner/Head Designer Randall Pointer got a new camera for Christmas, and what better way to end the year than with a photoshoot to chronicle the summer's best designs and introduce Sunshine? We hope you have as much fun enjoying the photos as we did at the shoot. Check out more of the photos below, and we'll see you in '09!







Thursday, December 18, 2008

Pictures

yeah, thats me on the right.. and Doni W. of LivLuxMag on the left at the "Off the Wall" Party

Divania.. my young prodigy.. throw some age on her and you'll probably see more of her.. foreshadowing?.. maybe. we'll see :D

More Doni W.



Sunday, December 7, 2008

i.V. + Music

Here at i.V., we love music... good music.. and we know it very well..
so we've decided to host a mixtape... BUT only for good music..
if you wanna gain some publicity drop us a email at identicalvariant@yahoo.com
we'll talk.. you submit tracks.. then watch out for the mixtapes.. they'll be released individually and also with i.V. purchases.
Peace,
JP